THE WHITE COMPANY

Founded by Chrissie Rucker in 1994, The White Company is the leading retailer of home furnishings, fashion, beauty, children's clothing, and fragrances.

Combining superior quality with affordable prices, the brand offers a seamless shopping experience across all channels. From a simple 12-page mail-order brochure, it has grown into an internationally renowned multi-channel brand, offering impeccably styled collections, primarily available in neutral tones and shades of white.